Tag Archives: Magazines

The Path to Profitable Digital Publishing

Engage and build your audience, while saving time, money, and Panadol with a true multichannel digital publishing platform. Publishers are facing unprecedented competition for readership from websites, blogs, social media, and even other traditional media outlets. At the same time, mainstream, broadcast audiences are fragmenting and niche publications are building a stronger following. Consequently, consumers have come to expect a

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Liquid State Appoints BDS as their NSW Reseller Partner

“We are thrilled to announce Beyond Digital Strategy has become our first Australian-based reseller, primarily servicing clients in New South Wales,” said Philip Andrews, CEO and co-founder of Liquid State. “Their expertise in providing effective digital strategies for health and publishing professionals will extend our product reach and provide support for our Sydney customers.” “Liquid State are an Australian company

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World Digital Media Factbook

What are the biggest opportunities for media revenue and content strategies? The biggest opportunities for media company revenue and content strategies for 2014, according to the new FIPP World Digital Media Factbook 2014-15 are: Big data analytics, paid content, native advertising, programmatic advertising, product development, tablets, e-commerce and smartphones. Martha Stone, author of the Digital Media Factbook and CEO of

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Matthew Green to Chair Future of Digital Publishing

The premier event for publishers, agencies, content producers and brands returns for 2014! Beyond Digital Strategy’s CEO, Matthew Green, has been asked to Chair the Future of Digital Publishing event, hosted by AIMIA – the Digital Industry Association of Australia. “It’s an honour to be asked to chair such a wonderful event, with so many remarkable industry leaders.” The Future

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All quiet at Publishers Australia ahead of first creditors meeting

Breaking news: as reported by Brendan Coyne, Editor of AdNews “Around a dozen companies and individuals owed money by Publishers Australia will this week find what kind of recompense they can expect after the company last week decided to call in the administrators. Publishers Australia has appointed Moore Stephens as administrator and Michael Hird is handling the voluntary administration process.

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Blippar the AR Monster

Augmented reality (AR) has had a relatively slow uptake amongst magazine publishers and media agencies however publishers globally are beginning to see AR as an opportunity to innovate and even create new revenue streams, thus reinforcing the power of print. The recent takeover of AR company Layar, by image recognition platform Blippar, is poised to create a leviathan in the AR

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