Tag Archives: Facebook

Memories are made of…Facebook.

“People often look back at old photos and other memories they’ve shared on Facebook, and many have told us that they enjoy products and features that make this easier” – Jonathan Gheller, Product Manager. Several years ago, circa 2010, Facebook began product testing on a new feature that would eventually come to be known as ‘On This Day‘. The concept was

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Screening Recruits on Facebook

If social media is a necessary workplace “evil”, then what lies beneath is the often practised, but rarely mentioned, custom of “Facebook stalking”. This involves reviewing the social media postings of potential job candidates, political candidates and, in some instances, relationship candidates. Employment & Industrial Relations Partner Belinda Hapgood of ClarkeKann Lawyers considers the employment law dynamics at play when

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Making Facebook ads more relevant

On the 12th February Facebook began showing relevance scores for ads run on their platform. This new metric appears in the advertiser’s ad reporting tool set and will impact several key factors when advertising on their network “Taking relevance into account helps ensure that people see ads that matter to them, leading to a better experience for people and businesses

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The beginning of the end of Facebook’s traffic engine.

NiemanLab Predictions for Journalism 2015 by Felix Salmon, senior editor of Fusion Virtually every digital publisher has seen two big trends in recent years: Traffic is up sharply, and mobile traffic is up spectacularly, often overtaking the desktop web. In both cases, the cause can be distilled down to a single word: Facebook. “The losers are going to be external

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