Category Archives: Publishing

Apple iAd App Network to be Discontinued

Apple has announced via their blog that the iAd ad network will be discontinued as of June 30, 2016. Apple said, “The iAd App Network will be discontinued as of June 30, 2016. Although we are no longer accepting new apps into the network, advertising campaigns may continue to run and you can still earn advertising revenue until June 30. If you’d

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40% of UK Internet Users Block Ads

Following on from our article last week about Apple offering ad blocking technology with their upcoming iOS9 update, a new report by Reuters has indicated that, “Four in ten (39 per cent) of UK Internet users use ad-blocking technology to curb the number of promotions they see while browsing as they become increasingly dissatisfied with the types of ads on

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Rising Stars in Media

FIPP’s Rising Stars in Media is a new initiative that seeks to recognise exceptional young talent within the international magazine media industry, across any discipline. Millennials are shaping the future. Unlike any previous generation – they have unparalleled entrepreneurial skills that sets them apart in this fast-paced digital-first world. They understand the best of the old world and the best

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Apple Allows AdBlocking

According to media reports the new version of Safari, due out with Apple’s iOS9 update, has a Content Blocking extension that will allow users to, “…block cookies, images, resources, pop-ups, and other content.” Ad blocking apps are nothing new, however the use of these products have increased exponentially over the last few years. This news is shaping up to be

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Yahoo fails to impress with digital magazines

A year ago, Yahoo, struggling to turn its ad business around, kicked off a string of digital “magazines” run by big-name print journalists like David Pogue and Joe Zee, writes Lucia Moses from Digiday. It was an understandable attempt to pitch digital ads at high rates by making advertisers believe they could get the same quality and reach online of glossy print magazines. But a year into

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People.com boosts its digital metabolism

People’s print business isn’t what it used to be. Single-copy sales, which used to top 1 million copies weekly, averaged 686,364 in the second half of 2014. So as Time Inc.’s cash cow, its digital health is key to the company’s future – writes Lucia Moses for Digiday. In the crowded world of online celebrity news, People has brand heft, but its heritage of original,

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