How does a 58 year old view the world
Thinking about members of my family, and friends, who are in their 50’s and 60’s doing battle (which is how they would view it) with the latest technology, the questions asked are often about learning to do simple things like email, using search engines, what a blog is (and what is the difference between that and a website?).
This is interesting research from the American Life project run by PEW. For those, like my folks, who are figuring out what the internet is, a smart phone (like an iPhone) would help them as they can be very user friendly. Instead, they are often too intimidated to try it out. As it is, according to this research only 22% of Baby Boomers have a smart phone. And they are, perhaps, those that would benefit a great deal from them.